Meet the team! 

Feeling inspired and want to join us in taking the wastewater industry by storm?
Head to jobs to apply or register interest for a potential future opening


Founder/CEO - Will Dubin

Will is our founder. He is a passionate innovator and entrepreneur at heart and is an Enterprise Fellow of the Royal Academy of Engineering, the 2021 Mayor's Entrepreneur and a UKRI Young Innovator for tech amongst other entrepreneurial accolades. Will has worked on the Tideway Tunnel Super Sewer and the M4 Smart Motorway with Vinci Construction Grands Projets in addition to working on Crossrail and with Etandex, a French specialist sewage contractor. He completed a Master of Civil Engineering at Imperial (with Distinction), where he led the Civil Engineering Society and co-founded the IEA. ManholeMetrics is at the intersection of his interests of civil engineering, entrepreneurialism and innovation.

Will says: "Wastewater can be considered an essential service at the very backbone of society, and being able to contribute in a meaningful way to the daily lives of so many is at the very core of why I chose to study civil engineering and what I hope ManholeMetrics will achieve". 

As Founder, Will ensures the smooth running of the company from business development right through to recruitment. 

IoT Engineer - Abdul Moiz

Moiz is our IoT engineer at ManholeMetrics. He has vast experience working in multiple software/backend teams in Silicon Valley, USA, including Securiti.Ai, and a range of different projects from ML/IoT voice-controlled cars, multi-cloud services and NLP automation tools. He also has first-hand experience working on wastewater management projects in Pakistan. He graduated from University of California - Berkeley as an Electrical Engineering and Computer Science (EECS) Major with an additional certificate in entrepreneurship and technology (SCET).

Moiz says: “I am excited about the prospect of creative problem solving to create meaningful impact: I find it fulfilling and rewarding to be developing an innovative IoT solution to address flooding, an issue that resonates with me on a personal level”

Moiz works on our IoT backend infrastructure and developing new features for the frontend dashboard

Junior Full-Stack Engineer - Sasha Perevozniuk

Sasha is our Junior Full-Stack engineer at ManholeMetrics. Sasha holds an applied mathematics degree from the Igor Sikorskiy Kyiv Polytechnic Institute where she first gained exposure to programming before further honing her skills whilst completing a Software Engineering Diploma with BrainStation. During this journey, Sasha had the opportunity to work on a diverse range of full-stack projects and participated in multiple hackathons. The academic foundation in mathematics and the hands-on experience in software engineering have equipped Sasha with a blend of analytical thinking and practical problem-solving skills. 

Sasha says: “I believe that technology, when used thoughtfully, can be a powerful force for positive change. I'm excited to be part of the ManholeMetrics team and work on cutting-edge solutions that will impact people's lives.” 


Sasha has a front-end focus and is responsible for developing user and client-facing services, from robust front-end dashboards, to our installation app and even internal tools, whilst also building out the back-end infrastructure required to do so. 

Hardware Engineer - Tian Fang

Tian is one of our hardware engineers. He brings great depth of expertise in 3D design and simulation as well as machining and PCB design, and has experience working on industry projects at TTP as well as FAC technology. He is also co-founder and manufacturing lead of the Karman Space Program. He is a 4th year Aeronautical Engineering Masters student at Imperial.

Tian says: "The opportunity to work on a project focused on modernising such an important system that our society is dependent on was very intriguing. Especially to me as someone who had only really noticed the wastewater system when it went wrong and the devastating impacts!"

Tian's focus is on designing and prototyping the housing to keep the ManholeMetrics hardware safe and secure whatever its location, and engaging our manufacturing supply chain. 

Hardware Engineer - Martin Prusa

Martin is one of our hardware engineers at ManholeMetrics. He has a particular expertise in battery and PCB design from successful projects completed during both his work and studies including a 6-month placement Nordic Semiconductors as an Analogue Engineer and he now works at Cambridge Consultants. He holds a Master of Electrical and Electronic Engineering at Imperial.

Martin says: "It's thrilling to implement game-changing technology from cutting edge theory and success from small scale academic projects to a full blown product performing a vital function on a daily basis "

Martin works on our innovative battery technology and our PCB design and manufacture.

Data Analyst - Max Ruggeri

Max is our data analyst. He has worked as a Graduate Engineer at the Project Centre where he designed and modelled Sustainable Drainage Systems having first gained experience modelling water systems at Imperial when developing the CityWat Model as part of the CAMELLIA Project in conjunction with Thames Water, the UK's largest water utility. In addition to his part-time role at ManholeMetrics, Max works as an analyst at energy and commodities company Vitol. Max holds a Master's Degree from Imperial in Environmental Engineering and additionally holds an Undergraduate Degree in Environmental Science

Max says: "Joining ManholeMetrics presents an opportunity to apply my first-hand experience to make a real impact on a fast-paced startup making waves in the industry".

Max works on the development of our wastewater modelling tools and dashboards for our analytics services.

Could this be you?

You've scrolled this far! You must be interested in what we are up to...perhaps we have the perfect role for you? Please do check out our openings in our Jobs area as well as register interest for any future openings we may have.


Simon Blakey

Simon is a veteran of startup investment, having spent the past 20 years as an angel, and splits his time between chairing the investment committee at Playfair Capital, the board of Cambridge angels, the investment committee of the UK Government's angel co-fund and managing Avonmore Developments. 

Avonmore Developments, co-founded by Simon, provides pre-seed and seed equity capital for UK B2B and deep-tech start-ups with high growth potential and counts over 20 companies in its portfolio, and following the sale of logistics firm Bybox, were awarded 2017 Angel Exit of the Year by the British Business Angels Association. Avonmore Developments participated in ManholeMetrics' pre-seed round in March 2023.

Simon says "I am really excited to work with this company on what is a huge market opportunity"

Simon uses his wealth of experience to guide ManholeMetrics on their overall direction from company operations, commercial positioning and investment strategy. 

Marco Datola

Marco is an IoT professional, with expertise both in Architecture and Technical Product Ownership. Having worked both for Vodafone Business IoT and for IoT Startups, he has demonstrable experience of successful delivery in various industry verticals (including 5G Low Latency Edge Applications delivered to major UK airports)

He leverages on strong leadership and communications proficiency when defining solution designs, development activities and overall product strategy. He is currently a senior product owner at Relayr

Marco helps guide ManholeMetrics on their technical and product strategy.